Monday, April 19, 2010

Collaborate 2010 - Sunday - Monday

The highlights on Sunday at Collaborate 2010 were:

1) Deep Dive into OBIEE by Mark Rittman (9-3 PM) the session was well attended (~30) people who came on Sunday. While I could not attend in person, I looked at his handouts and saw that he covered from the the basics of OBIEE and BI Publisher with product demos. He also covered integrating with Essbase towards the end with details like registering an Essbase cube in OBIEE.

2) Apart from attending the IOUG Conference Committee Meeting and helping in setting up the hands-on-lab for BIWA Track, I was able to attend the IOUG Speaker orientation meeting. As IOUG Conference Committee we got some cool Hawaiian shirt and was able to wear it around.

3) At 5 PM was the SIG Reception that was very well attended. Apart from some food and drinks and the SIG tables, there was also the painting of the Mural in the center of the room. The artwork will be donated to a local hospital. IOUG also gave away the Volunteer awards. The Ken Jacob award went to Charlie Berger and was received by Mark Hornick on his behalf. Ian Abramson, the IOUG President also received a surprise award.

4) After that I headed to Excalibur for the IOUG Volunteer Reception and met Tony Jedlinski there, who is a former IOUG Board Member.

The Day started early for me on Monday morning as we had to get ready for the BI Bootcamp with the BI keynote by Ray Roccaforte, VP of BI from Oracle. Ray is the only person who had a keynote in both the BIWA Summits (2007 and 2008) and was the keynote speaker today. His session was attended by 60+, even though it was very early!

Ray spend a fair amount of time taking about Exadata and its new features like Hybrid Columnar Compression. He explained how data has more redundancy in columns and that is used for columnar compression leading very high compression ratios.

The next event of the day was the keynote session where Chuck Phillips spoke remotely via web conferencing followed by Thomas Kurien. The Kurien's part of the talk included demos of EPM stack and the Web Center.

My next destination was the BI Bootcamp where Ian Abramsom gave a talk on ETL features of Oracle Warehouse Builder. His session had over 30 attendees. I missed the Juan Loaiza talk at the same time, but I found some comments on that talk here:
http://www.oraclenerd.com/2010/04/collaborate-exadata.html

Over the lunch hour, I had to attend SIG Council Meeting. I found out that IOUG is planning a $50/yr web only membership that will be between the Associate membership (free) and the full paid membership. Additionally, the Content Management SIG is try to help IOUG migrate the SIG/RUG sites to an Oracle Content Management Software called Site Studio, if you have never heard of it, then check this.

In the post lunch session, the first talk was by Mark Rittman on OWB 11 R2 features followed by the talk by Marty Gubar on OLAP.

I had to rush after that for my own talk on Exadata that was also transmitted to the virtual audience. For a change, instead of focusing on just the technical features of Exadata, I included a lot of details on the background of the product, the details of TPC benchmarks, the feedback from Gartner (Jan 2010 - Magic Quadrant) and well as the Proof of Concept (POC) results posted on the web both for Exadata V1 and Exadata V2. It was nice to see the Oracle Product Management members like Herman Baer, Jean-Pierre (JP) and Ron Weiss in the room. There were a few Exadata V2 customers we well in the room. The talk generated a lot of questions and discussions. One attendee from IRS wanted to know if Public Sector customers are using Exadata as well.

The last event of the day was the Welcome Reception in the Exhibit Floor. Got a chance to see UPK for HFP and Planning application. There are still no plans for UPK content for BI Apps.

I have OBIEE talk right in Tuesday morning, so more later...

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